Ladies and gentlemen of voting age that time once every three years where we rock up to a school or a community centre hoping to get a park and wishing not to be stuck in a cue for half an hour is now here. That’s right, Queensland Votes 2012 has now officially been launched with the Premier paying the Governor of Queensland a visit today to ask that the parliament that copped an earful this week now be dissolved. From this begins the most promising official campaign period for the LNP in many years.
If the last week is anything to go by, the campaign will certainly top the list of dirtiest campaigns in the history of the state and perhaps up there with the dirtiest Australia has seen. This year the attack ads hit many weeks ago, a lot earlier than usual which is clearly an indication of the magnitude of the task for Labor though it seems it would take more than a handful of Olympic sized swimming pools of mud flung to get even close to a reaction that would warrant another 3 year term for Labor. Not only that it goes further to prove that the Bligh Labor Government is tired and has put character assassination above policy creation.
On the policy front it appears from the length of the campaign so far and from the state of the budget, that there may not be too many policies to be revealed during the campaign itself. Rather, there will likely be more detail added to recently launched policies from both sides and perhaps one or two big announcements likewise. This is where other parties, like Katter’s Australian Party and the Greens will find more of their policies being examined as has seemingly occurred, particularly those of Katter’s Australian Party.
This campaign also does have, along with the strong leadership and policy focus an “It’s Time” factor about it which it seemed was the case near the last election, but will almost certainly play out that way this time around.
The leaders will undoubtedly be targetting the marginal seats, including Ashgrove, which while at a margin of over 7% is by the nature of the contest involved a “marginal” seat a and must win for a Campbell Newman LNP Government. The LNP will need to focus on winning many inner and outer suburban Brisbane seats and taking back many of the regional city seats held by MPs of the Bligh Government.
Another focus for the LNP will surely be targetting those seats where defectors have either become Independent MPs or Katter’s Australian Party MPs and candidates for the party at the March 24 election.
For the Bligh Government the election campaign will almost certainly be about loss limitation, particularly in the key seats around Brisbane and regional cities where even margins considered safe look able to be easily surpassed in many cases if the polls are near an accurate indication of statewide voting intentions.
Now to the party that is getting a lot of attention from the media but probably will not live up to the hype surrounding it and certainly not up to the expectations of its leaders. Yes, I am talking about Katter’s Australian Party.
Bob Katter and his new party are clearly suffering from delusions of grandeur as has been borne out by all polls in recent weeks and months showing the party lucky to achieve single digit poll results. As the campaign bubbles along this may hit closer to 10% but that would be the absolute plateau for voter numbers.
Katter’s Australian Party may cause an upset or two in regional seats, the only real area where they would possibly gain any seats, but the likelihood of a Katter’s Australian Party Government or even a major force are completely and utterly non-existent.
It is the Greens that are likely to end up in third place at the end of this 5 week election campaign with a vote hovering around double digits and it will be interesting to see how this translates into individual seats, but again, like the Katter’s Australian Party, is unlikely to convert into seats.
So the campaign has begun and over the next five weeks we be door-knocked, come across many street stalls and many and various party members waving signs hoping we honk to acknowledge our vote for their candidate. The campaign will be robust and it will be widely reported. The only question left is how exactly will it play out and for that, we have to wait with baited breath until March 24th, somewhere after 8pm one would think.